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Where Races Go Next: Livestreams, Tracking, Optical Timing, Athlete Insights and Analytics

Active-Track delivers livestreams, tracking, optical timing, and personalized digital memories that connect athletes, fans, and communities.

Our Services

Course Video – Pre-race course preview with telemetry data to give runners key insights for smarter race planning.
Mobile announcer – Broadcast live audio from anywhere on the course directly to the livestream page.
Livestream Coverage – Multi-camera, drone, and mobile feeds in real time. Mobile technology can operate from moving vehicles in high definition.
Athlete Tracking – Checkpoint tracking at frequent intervals and live positioning on a course map.
Bluetooth + optical timing – Optical timing captures every finish-line crossing with a timestamped image—leaving no room for doubt.
Digital Memories – Personalized video clips, analytics from each checkpoint, time-stamped finish-line image, and print-ready scorecards packed with performance and course data.
Chat Box — Real-time chat, personalized messages, and live tracking updates—all in one place. Post-race, each participant receives their saved messages in their personal folder.
Tourism & Sponsors – Local exposure with built-in sponsor placements on the tracking map, livestream, and scorecards.

Whether you're a participant, a supporter, or a sponsor, we create an immersive experience that connects everyone to the race like never before.

Optical Timing Highlight

⚡The Future of Timing

Active-Track’s Optical Timing System replaces mats and chips with cutting-edge camera recognition. Every runner is captured at the finish line with precision, backed by timestamped proof and smart automation that makes timing faster, simpler, and more reliable than ever.

Bib-based recognition – Runners’ bibs must be visible, but times are still logged even if unidentified.
Camera-powered accuracy – No mats, no chips—just instant recognition at the finish line.
Timestamped proof – Every crossing is saved with an image and exact time.
Highly reliable – Combined with Active-Track’s tracking solution for maximum accuracy.
Smart automation – Consolidates results with built-in tools to reduce manual work.

Why It Matters

For athletes: Confidence in accurate results.
For directors: Faster setup, fewer moving parts, and less staff required.
For fans: Immediate results synced with livestreams and scorecards.
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Activetrack Livestream

Livestreaming your race is one of the most impactful ways to grow your event. By showcasing the sights and sounds of the course, you captivate audiences near and far—turning your race into a destination and your community into a stage for future travelers. Active-Track makes it effortless. Simply connect your camera, and our platform handles the rest:

  • Real-time chat and fan engagement
  • Sponsor activations, ads, and promo video integration
  • Automated production tools to reduce staff workload
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Video Clips - Capture Every Special Moment

Watch your loved ones cross the checkpoints !

  • 20-second video clips available for every runner
  • Instant video availability at every checkpoint
  • Viewable and Sharable by friends and family

Unlock Your Potential with Detailed Score Cards

Elevate your racing experience with our comprehensive scorecards that provide critical insights, empowering runners and coaches to make informed decisions and enhance performance.

  • Detailed breakdown of each race segment for thorough analysis.
  • Tailored insights based on road surfaces and environmental conditions.
  • Printable design for easy framing and keepsakes.
  • Specially crafted for runners, coaches, and race analysts to optimize performance.
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Choose the Right Package for Your Race

Starter Package

For initial exposure and getting your event online for all to view

  • Single-camera livestream
  • Athlete scorecards
  • Basic sponsor logos
  • Live tracking
  • Price: $1,500 - $2,500

Pro Package

For mid-size races

  • Multi-camera livestream
  • Bluetooth tracking + optical timing
  • Custom event page
  • Sponsor overlays
  • Time-stamped finish line crossing for each participant
  • Personalized videos for each participant
  • Scorecards and analytics for each participant
  • Price: $5,000 range

Enterprise Package

For large races & marathons

  • Multi-camera + drone coverage
  • Full optical timing system
  • Athlete highlight reels
  • Sponsor & tourism marketing bundle
  • Price: Contact for quote

Custom Package

Pick and Choose the services you want!

  • Want a personalized video edited for each participant?
  • A course video with telemetry?
  • Optical timing?
  • We can price services of your choosing.

Our Impact - Who We Serve

Races are more than just competition—they're personal journeys of achievement and growth, moments shared with loved ones, and opportunities to connect with a community. Our platform enhances these moments, making every step count for everyone involved, whether you're a runner, a fan, or a sponsor.

Participants : Relive Every Moment

Every race is a milestone, a testament to your dedication and hard work. Save these memories with our video clips and frameable scorecards. With our platform, you can:

  • Relive the thrill of crossing each checkpoint with personalized video clips, capturing the most exciting moments of your race.
  • Gain insights with detailed performance analytics, designed to help you track your performance.
  • The detailed score cards highlighting performance at each of our checkpoints along the way.

Every mile is personal, and we’re here to help you gain insight into not just how you performed over a course, but how your performance may change as you age, trim down, or train more.

Family & Friends : Stay Close to the Action

Being a part of a loved one’s race is more than cheering from the sidelines. Our platform brings the race to you in real-time, so you can:

  • See exactly where your runner is with live, interactive maps that keep you connected to their journey.
  • Watch the race unfold via our mobile livestream, experiencing the same course as your runner. With our livestream you are in control! You decide which camera feed to watch.
  • When your runner crosses the finish line, you’ll be right there with them, celebrating their victory as it happens. Video clips from each livestream checkpoint crossing will be available live on the tracking maps.

With our platform, you’ll never miss a moment, no matter how far away you are.

Sponsors : Be Part of the Journey

Sponsoring a race means more than just placing a logo on a banner. With our platform, your brand becomes an integral part of the experience. Get the exposure you deserve with placement of your logo on the livestream, QR code on the livestream to guide viewers to a page where your detailed message might reside, banner ad between our viewing screen and the tracking map, audio announcement of your support on the post race video clips of the runners, highlighting businesses on the all-in-one tracking maps and more.

  • Gain exposure during key moments of the race via our livestream and our scorecards, watched by fans, friends, and family.
  • Your brand will appear on our maps, videos, scorecards, and printable material, keeping you visible to a highly engaged audience.
  • Sponsors who support the race are recognized not just as brands, but as partners in the achievement, creating deeper connections with the race community.

By aligning your brand with our platform, you're not just sponsoring a race—you’re empowering every runner and connecting with every supporter.

No matter where you are in the race—whether you're running, cheering, or supporting behind the scenes—our platform connects you to the moment. Together, we celebrate the highs, navigate the challenges, and share in every personal victory, creating memories that last a lifetime.

Loved By Runners And Race Organizers

"Running, until recently, was something we heard about. Now thanks to ActiveTrack we get to witness the challenges these runners are putting themselves through, LIVE!
They took full control and added an amazing asset to our event this year and we look forward to having them back in 2025 for our 31st running! "

Krissy Moehl

Chuckanut 50K

"I want to thank you for all your hard work to make the 2022 HTC/PTC Relays a huge success! Our team is really happy with how well the weekend went well for the participants. We are receiving overwhelming positive feedback.
You did a fantastic job on live-streaming this weekend and you contributed significantly to the success of the event. I hope you get some rest. Thanks again. "

Dan Floyd

Chief Operating Officer, Hood To Coast Relay

"Recently we had the pleasure of working with ActiveTrack at the Whidbey Island Marathon. Adding a preview video of the marathon course and then live streaming really added to the participant experience! Then, on race day, seeing the streaming numbers come in from so many different states and multiple countries was really cool. Cool that people could watch their loved ones but for us, even cooler that so many people were able to see so many different areas of Whidbey Island! With more time to plan next year, we’re excited to use ActiveTrack’s tools to continue growing this hidden gem of a marathon! "

Jared Loranger, Fizz Events

Whidbey Island Marathon

Contact Us

We would love to talk to you!

We'll get back to you in 1-2 business days.